You’re probably getting hammered with gift guides this time of year. This one is different and I hope you’ll give it a look.

What’s different? Most you’ll see are either direct marketing campaigns or indirect by way of paid affiliate relationships. In this case, every brand, product, and service below is one I personally use and recommend. I even have affiliate or other business interests with a number of these companies because I believe in getting behind what works. But in this case I’m sending you directly to their websites – no schemes, no shenanigans, just best-in-class products that would be an asset to your training and lifestyle.

This guide is going out on Cyber Monday so you may still be able to get some holiday incentives. Regardless, every one is well worth its full price and then some.

Any questions or if I can personally be of help, please don’t hesitate to reach out – send me a DM on Instagram. Otherwise, enjoy your holidays, health, family, and continued abundance!


Traeger Smoker Grills

Amazing wood-fired smoker grills perfect for preparing single ingredient, natural foods (i.e. not manufactured) – whether veg, paleo, or carnivore.

Black Friday SALE

Athletic Brewing Company

Enjoy great-tasting IPAs and other non-alcoholic beverages to support an active and healthy lifestyle – delivered right to your door.

$10 OFF 1st order 

Declan James Watch Co

Father and veteran Brian Dougherty designs watches built with uncompromising standards, Swiss movement, and a lifetime warranty. $100 of every watch sold is donated to the Navy SEAL Foundation in the buyer’s honor.

Time-honored Tradition 

Mack Belts

Veteran owned business making handcrafted belts in Montana. You won’t find a tougher leather belt or dog collar, made to last a lifetime.

Sign up for newsletter and discounts 


“Element” – Co-founded by Robb Wolf of The Paleo Solution and a team of other studs, this is a no-BS supplement geared to support your athletic performance and recovery.

Drink LMNT 

Half Face Blades

Veteran Andrew Arrabito and team handcraft chef’s knives and other tools that are high-end functional artwork to last a lifetime. They usually drop Saturdays at noon pacific.


Vari Standing Desk

They say sitting is our generation’s equivalent of smoking. Standing desks are a game-changer for health and posture.

Holiday SALE up to 60% OFF 

Supply Razors

I absolutely dreaded shaving – the whole process from expensive, disposable razors to the feeling of ripping and tugging at my beard. Then I saw this straight razor adaptation on Shark Tank and can’t say enough good things about it!

Cyber Monday SALE 

Upgraded Formulas

Key minerals optimized for delivery and absorption. Check out their innovative hair sample mineral analysis consultation. You’ll almost certainly be surprised where your nutrition and supplementation have fallen short or gotten out of balance.

Up to 30% OFF 


Air filtration for your bedroom, home office, or entire home that runs and adjusts automatically to handle smoke, bacteria, viruses, mold, pollen, and pet dander. Improve your sleep and your waking health at home 24/7.

Cyber Monday 

Earthing Grounding Mats

Modern comfort has disconnected us from nature. The best solution is sleeping on the ground and walking barefoot in the dirt and sand. The next best thing is a grounding mat on your bed and under your feet at work.

Black Friday SALE 

Knees Over Toes

Innovative strength and agility training for back, knees, and other joints to help you keep doing what you love without pain.

First Month Discount 

Grit Army Socks

The best compression socks on the market for Spartan, OCR, and Tough Mudder. They hold their shape, perform well, and have even saved my legs from barbed wire and other trail hazards.

Grit Army


A flashlight is a must in your vehicle, pack, or pocket.

Streamlight EDC Flashlights 


Veteran Dom Raso and the team at Crush Everything make clothing, fixed blades, and training all with a purpose to make you better and equip you to stay safe.

Black Friday SALE – Final Day


Organize and protect your valuables with an innovative line of military-tested, civilian-perfected modular, decentralized secure storage safes.

Black Friday SALE 

Whistle Pig

Based at a farmhouse distillery in rural Vermont, these guys make some of the finest and most interesting whiskeys and ryes out there for your sipping pleasure.

Learn more at WhistlePigWhiskey

OuterKnown Jeans

Former pro surfer Kelly Slater’s jeans and other clothing brand founded on a total commitment to sustainability (fair labor, fair trade, recycled sea plastic).

Cyber Monday 30% OFF 

Krav Maga Worldwide

No poses, uniforms, or competitions – just real-world go-home-safe training built on simple principles, instinctive movements, and practical techniques.

Find an Instructor near you 

BUBS Naturals

The MCT oil powder and grass fed beef collagen peptides are excellent. I’m still getting used to the apple cider vinegar gummies! It all really seems to help the joints and it’s always great to support a local business that I know is giving back to important charity work.

Cyber Monday 30% OFF 

X3 Training Bar

Increase muscle growth and fat loss with variable resistance. This bar and bands package is a great piece of equipment in the home gym rotation and a perfect travel size to ensure no excuses on the road.

3X Strength & Efficiency