Today’s guest is Brad Ritter – one of the world’s leading experts on performance. He is the author of the best-selling book, School of Grit: Unlock Your Potential Through Purposeful Adversity. After graduating from Kokoro camp in 2015, he wanted to find a way to serve others, help people take control of their lives, and get unstuck. He accomplishes this through a proven system that focuses on your physical, mental, emotional, intuitional, and warrior spirit. His mission is to build a “warrior class” community. That is why he created the School of Grit.
And that is why I’m excited to bring you this conversation with Brad. You might need a daunting challenge or event to fire you up! For many people it’s always a good reminder to train mentally and emotionally for the real hardships life throws our way. We all have that warrior spirit within and could all use a bit of extra grit!
SHOW HIGHLIGHTS
- How adversity unlocks potential
- Parenting the most comfortable generation ever
- Your first purpose must be you
- Training for the world’s hardest civilian event
- Goon squad and hamburger hands at Kokoro
- Learning when and how to ask for help
- Warrior community and accountability
BRAD RITTER
Brad Ritter is one of the world’s leading experts on performance. He is the author of the best-selling book, School of Grit: Unlock Your Potential Through Purposeful Adversity. Brad has held various positions in the medical device, education technology, and custom print industries. He’s worked in big Corporate America since 2004 and has been an early adopter of the work-from-home movement since 2005. Through grit, hard work, and determination he’s won lots of awards: from Rookie of the Year, to multiple Rep of the Year awards, to President’s Club. All of the awards, of course, came with a price. The price was trying to find work–life balance while constantly being on the road away from his family. He reached a pivotal point in life and knew he needed to make a major pivot and take massive action. He decided to sign up for Kokoro Camp which bills itself as the world’s toughest civilian training and find his purpose.
After graduating from Kokoro Camp in 2015, he wanted to find a way to serve others, help people get unstuck, and take control of their lives. He accomplishes this through a proven system that focuses on your physical, mental, emotional, intuitional, and warrior spirit. His mission is to build a “warrior class” community. That is why he created the School of Grit.
What he teaches is a lifestyle. It won’t be easy, but it will be worth it. It’s for anyone who despises mediocrity and is willing to do the daily work. If you’re ready to step into courage, focus on others, and train relentlessly, then you have found the right school.
THE AUTHOR
MICHAEL BULLOCH
Michael is a father and husband foremost as well as a coach, student, speaker, and author in elite human performance. He works specifically with men striving to be holistically exceptional in their lives, who embrace audacious goal-setting, and who are 1000% dedicated to create, live and leave their greatest possible legacy in this world.
